WEST DES MOINES — Hy-Vee announced the start of Homefront Round Up, its annual fundraiser which teams up with customers to raise money to support veterans, active-duty military members and their families. The fundraiser will be held Nov. 1 through 15 at more than 275 Hy-Vee stores across its eight-state region.
In its eighth year, Hy-Vee Homefront Round Up invites customers to round up their purchase to the nearest dollar, or any other amount. Donations are welcomed in-store or online through Aisles Online at hy-vee.com. Hy-Vee will match all customer donations up to $100,000, with all proceeds benefiting Hope for the Warriors, Operation First Response, Puppy Jake Foundation and the American Red Cross.
Veterans Day
Breakfast — Nov. 11
In addition to the Hy-Vee Homefront Round Up, Hy-Vee will commemorate Veterans Day Nov. 11 by offering a free breakfast to all veterans and active-duty military members. Due to COVID-19 safety precautions, each breakfast will be individually packaged and available via contactless drive-thru in the store parking lot.
The contactless drive-thru breakfast for Creston will run from 6 to 10 a.m. Nov. 11, at the Creston Hy-Vee located at 600 Sheldon St. and will be set up on the west side of the Hy-Vee building (by the grill).
Hy-Vee expects to serve more than 90,000 meals at more than 250 stores. In addition to the free breakfast, veterans will also receive 10% off their grocery total when they shop at Hy-Vee Nov. 11.
Visit hy-vee.com/homefront for more information about Hy-Vee Homefront and our partner organizations that support veterans, active-duty military members and their families.